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Tag: Traditional

For the completion of this task the author chose three advertisements, which were taken from a traditional advertising media, particularly from a magazine. It is common knowledge that on-line advertisements have started to bring more profit then traditional advertising which people observe on TV and which is printed. Nevertheless, there still exist companies that prefer using traditional ways of advertising and do not pay as much attention to Internet. Each company is free to choose the best way to spread their products around the consumers. Here, there is a list of three web site addresses that were taken from…

An old school marketing tenet says that you have to spend money to make money. Sure, when putting up a new business or expanding an established one, you have to spend on additional capital as well as advertising. But in the current state of economy, you have to think a lot before spending. So, when it comes to advertising in this technology- driven but sagging economy, it is best to put your bet on online marketing than traditional advertising types- and here are ten reasons why:

1. “Branding” is out, and measurable return of investment is in. Traditional…