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Category: Advertising

When most of us think about aerial advertising, or plane banners, we often think about special occasions. Often, aerial billboards are proposing marriage or wishing someone a happy birthday on a milestone birthday.

Those conditions still exist as people seek new and different ways to surprise each other. It’s a fun and unique way to make someone else feel special. But these days, more and more businesses are using aerial advertising to get a message out. These days, it’s nearly 75 percent business advertising to only 25 percent personal ads. In the past, those numbers were nearly reversed.…

The term “aerial advertising” might seem a bit foreign. Although most of us understand the concept of radio advertising, or even the term “print” advertising, aerial advertising might not be so clear.

In its shortened version, aerial advertising refers to any form of outdoor advertising where the ad message appears in the sky somewhere. It includes advertising found on blimps, banners pulled by airplanes or in skywriting.

Airplane advertising

Airplane advertising (also called aerial advertising or, sometimes, beach advertising) is a medium through which thousands of people can be exposed to the ad at one time. Airplane advertising refers…

Aerial advertising is often overlooked by advertisers, but that’s a mistake. In fact, there are many reasons why aerial advertising is superior to other forms of advertising.

Let’s consider the top five.

Value

Unlike other forms of advertising, aerial advertising provides a consistently good value for the dollar. Although not cheap, aerial banners do provide a value for the dollar that many other forms of advertising can’t meet.

Because a banner is made once and that cost is borne only once, there is a cost savings there. Of course, you pay each time that banner is flown, but that…

With so many advertising alternatives that are available, Pixel Advertising is one of the best ways to advertise your brand today. Pixel advertising has become a hot topic of discussion where this kind of advertising has picked off quite well and has got a whole new coverage as its gaining immense popularity in the recent scenario. To generate a huge web traffic to your site you might have tried banner ads, pay per click or even pop up ads, but Pixel ads creates a far more better impression as compared to other ways of advertising a brand. Pixel advertising…


Jingles have been intertwined with advertising since advertising began! Advertising jingles are probably the most important components of any ad campaign and ad makers have always suggested that jingles be added to advertisements to make them more attractive. Jingles are nothing but short clips of music added to the advertisement films to make them more catchy and memorable. Jingles can either be added to television ads, films or to radio advertisements. Sometimes the same jingles have been used in television, as well as radio advertisements.How Jingles Are MadeThe jingles are usually composed by professionals. Since jingles are important components…